Our Solution & Results
CGS sought to develop a website that would be an effective communication tool through the next two Games cycles to 2022. This website would form a key part of the wider marketing strategy, taking Team Scotland through two Commonwealth Games; Gold Coast 2018 and Durban 2022 and two Youth Games; Bahamas 2017 and Northern Ireland 2021.
Our creative team of designers incorporated the new Team Scotland logo/identity flawlessly, working within the new brand guidelines and alongside their marketing team to produce an excellent user experience and design.
The design is fully responsive and user experience tested, ensuring a world-class experience for its users. The massive growth in mobile usage provided a key opportunity for Team Scotland in the coming years.